Suresh Sambandam is the leader and founder of Kissflow, a Delaware incorporated, cloud-based workflow automation company that counts more than 10,000 customers around the world. From its home base in India, the company touts an impressive list of worldwide customers,...
SaaS Founders
SaaS Growth Hacks
Hotjar’s David Darmanin: Transforming a Passion for Design and User Experience into a Super-Smart Tool
David Darmanin, the founder and chief executive of Hotjar, has been passionate about design for almost as long as he can remember. “At heart, I am a designer,” Darmanin says, “and the reason for that is in my office. I actually have the very old Macintosh Plus that my...
Startup Profile: Ciara
Ciara is the First, Dedicated Virtual Assistant For Inside Sales Representatives The founders, Konstantin Krauss and Martin Heibel, both veteran technology entrepreneurs, are no strangers to the SaaS industry. Prior to launching Ciara, they both founded successful...
How to Optimize Email Follow-Ups for SaaS Sales
Throughout the sales process, every interaction you have with a prospective customer is influenced by the response to your most recent interaction. During a meeting or a demo, you listen to the prospect and decide how to respond, directing the conversation as needed...
The Best Places to Get SaaS Funding in 2021
Industry, Investing, Markets, Money, SaaS Founders, Technology
Here Are the Top Funds Investing in SMB SaaS As demand for SaaS products continues to rise, institutional investors are paying close attention to the growth opportunities. Over the course of 2020, public SaaS companies' stocks reached near record highs, with the BVP...
How to Price Intelligently
Pricing, SaaS Founders, Technology
What would you do with the largest database of SaaS user data at your fingertips? Patrick Campbell, SaaS founder and strategic-value connoisseur, spotted an issue with the way SaaS businesses were pricing their product: they were guessing. Campbell founded ProfitWell,...
Recent Posts
Scott McFarlane on Disrupting Status Quo Through SaaS
Avalara, and how the company is disrupting the age-old industry of tax compliance through SaaS technology How do you...
The Search for a SaaS CRM
Salesforce pioneered the SaaS industry building a cloud-based CRM. However, the actual CRM was built for more...
SaaStock: Using the Pandemic as a Springboard to Diversify
SaaStock is an events company—an industry particularly hard hit during 2020—for early-stage B2B SaaS founders....
Christian Teigland on Solving Knowledge Sharing Within Organizations
Norway is known for many things, but a booming startup scene is not one of them. However, Norwegian founder and SaaS...
How a Team of Founders is Using Humor to Revolutionize the SaaS Industry
In 2012 there was an error in Ben Curtis’ Ruby on Rails application and Airbrake’s customer support was not helpful at...
Adam Tzagournis: The Future of (Financial) Modeling
Financial models are an important way of predicting a company’s future performance. By identifying key...
Denise Purtzer on ClearSale and the Importance of Human Intervention
It is an unusual origin story for any SaaS company. A former Olympic athlete and a data scientist get together to...
Craig Hewitt and the Evolution of Podcasting
Podcasts have been around since the early 2000s. They have grown in popularity in recent years as more people have...
Franco Caporale: The Messy World of Lead Generation
Lead generation is the bane of many SaaS businesses. With the perfect product, plenty of funding...
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