BrightFunnel is the pioneer in revenue attribution and forecasting for B2B marketers. For the first time, CMOs and their teams have a complete picture of Marketing?s impact on revenue. Through multi-touch attribution and intelligent forecasting, B2B marketers can now understand the revenue impact of every decision, and align marketing plans with business priorities. BrightFunnel?s clients are data-driven B2B organizations such as Cloudera, MobileIron, Invoca, Nimble Storage, New Relic and ServiceMax.