Reditus was born out of frustration. In 2020, Joran Hofman was working in customer success, leading a team of thirty people. As a side hustle, he started a website recommending B2B marketing and sales products. The site gained traction, eventually generating 30,000...
Marketing
SaaS Growth Hacks
SaaS Customer Personas: A Guide to Effective Targeting
Software as a service solutions enable companies to quickly modify and adapt their strategies and have transformed the way businesses function. Yet, the SaaS market is highly diverse, as each SaaS product caters to unique customer needs, making it difficult to create...
How to Use Business Playbooks to Scale Easily: Trent Dyrsmid of Flowster
If you want to increase the efficiency of your workforce, you need to follow a set of systems and procedures—a playbook. Business playbooks allow you to delegate tasks, automate processes, and scale your operations. Unfortunately, many businesses choose to...
The SaaS Ecosystem: Understanding the Synergies in Collaborative Partnerships
The integration capabilities of the SaaS business model offer the capability of increasing customer bases for many companies. By integrating better payment and communications solutions, SaaS vendors allow users to access information through a subscription-based...
How to Build a Demand Generation Budget for SaaS
The process of creating a demand generation budget that supports the company’s revenue goals is often a challenge for many SaaS founders. During the early stages of a startup, having enough leads is usually not an issue. The founder is taking all the sales calls and...
How SaaS Businesses Can Use Growth Hacking to Optimize Growth
The Founder and CEO at Artoh.com, Chris Choi, joined up with SaaS Mag to detail how SaaS businesses can take advantage of growth hacking. Growth hacking is increasingly employed by SaaS businesses to gain rapid growth for minimal costs. Rather than following...
Recent Posts
SaaS Events Review September 2024: SaaSOpen, Affiliate World Europe, Finovate Fall, SaaStr Annual and B2B Rocks
The SaaS events landscape in 2024 is rich with innovation and strategic shifts. Our team at SaaS Mag attended several...
Reduce Churn: 8 Ways to Improve the SaaS Customer Experience
Understanding how to reduce churn is critical for sustainable SaaS growth. SaaS businesses focus so heavily on...
How CRM Creates Efficiency and Simplicity in SaaS
In the competitive SaaS landscape, Customer Relationship Management (CRM) systems are crucial for managing the complex...
How EOS Maximizes SaaS Growth
What is EOS and Why It May Be Beneficial for Your SaaS Business In the fast-paced world of SaaS, maintaining...
Aggregated Payment Shapes Ecommerce
Embedded Finance is the Future of Online Shopping Payment aggregators and embedded finance improve financial...
How To Build a Game-Changing SaaS Out of a Successful Service Business
Establishing and growing a successful service business is no easy feat. Building a successful SaaS product is...
SaaS Events Review May-June 2024: Collision, Tekpon Awards, Xerocon, and SaaStock USA
The SaaS landscape in 2024 is rich with innovation and strategic shifts. Our team at SaaSMag attended several key...
How Joran Hofman’s Reditus is Redefining B2B SaaS with Affiliate Marketing
Reditus was born out of frustration. In 2020, Joran Hofman was working in customer success, leading a team of thirty...
SaaS Events Review March 2024: Salesforce TrailblazerDX, SaaSBoomi, and SaaSOpen
Many companies had a busy start to 2024, announcing new brands, products, collaborations, features, and even top-level...
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