Here Are the Top Funds Investing in SMB SaaS As demand for SaaS products continues to rise, institutional investors are paying close attention to the growth opportunities. In just the first half of 2019, public SaaS companies’ stocks reached near record highs, with the BVP Nasdaq Emerging Cloud Index reporting the basket of SaaS stocks …
Tiffani Bova, Salesforce’s Growth and Innovation Evangelist, worked her way up the sales leadership ladder as her career progressed from a technology salesperson to SaaS growth expert. Having found exceptional success with her sales strategies, she began running marketing organizations within the companies she sold products for before moving to customer service. In the late …
Scaling a SaaS Business with Salesforce’s Tiffani Bova Read More »
ConvertKit was born from the recognition that email is one of the most effective ways to grow and monetize an audience base. Several successes in this way led Barry to put his skills to work to build a SaaS platform to make email marketing accessible through affordable and user-friendly technology. ConvertKit’s mission is to help …
Nathan Barry: ConvertKit, SaaS Design and the Mission to “Teach Everything You Know” Read More »
As a knockout year for SaaS industry expansion, 2018 set the stage for 2019 to continue growing at a fast rate. This coming year will be all about the fundamentals of SaaS. While the industry will continue to expand at impressive rates in 2019, our analysis predicts that investors, operators and founders alike should expect …
‘Unfair Advantage’ of the SaaS IPO Just days before DocuSign’s April $629 million IPO, Tom Gonser—who founded the electronic signature industry leader in 2003—shared the secret behind his company’s meteoric rise. Drawing on decades as a tech pioneer, including a stint as an Apple executive in its early days and founding NetUpdate, this mysterious ingredient …
The Asia Pacific (APAC) region has been an engine room of growth over the past decade. To this day, it continues to outperform the global economy, with the IMF attributing more than 60% of world economic growth to APAC. But how is SaaS performing in the region? In short, it’s a mixed bag. The SaaS …
If there’s one question the internet has answered almost definitively, it’s “Is there such a thing as too much choice?” Recent research shows that cognitive functioning deteriorates substantially when people are asked to choose between 12 similar options. The greater the number of alternatives, the more mentally taxing it is for people to form a …
The Software as a Service (SaaS) industry is now worth $116 billion worldwide. By 2020, this figure is expected to reach in excess of $130 billion. With companies like CultureIQ and AppZen following the trail blazed by Salesforce, SaaS businesses are on the rise. However, customer expectations are quickly changing and businesses need to adapt …
The Evolution of SaaS: 4 Trends To Watch In 2019 Read More »