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More Than Just Fancy Footwork

More Than Just Fancy Footwork

In the bustling world of SaaS, managers are more than just figureheads; they're the pulse, the rhythm, and sometimes even the soul of their ventures. But what really makes a standout manager in this cutthroat digital jungle? You'd assume a SaaS manager should be all...

How to Build a Demand Generation Budget for SaaS

How to Build a Demand Generation Budget for SaaS

The process of creating a demand generation budget that supports the company’s revenue goals is often a challenge for many SaaS founders. During the early stages of a startup, having enough leads is usually not an issue. The founder is taking all the sales calls and...

How to Improve Ranking in the App Store

How to Improve Ranking in the App Store

To stand out among competing apps, understanding App Store Optimization (ASO) for both Android and Apple (and how you can leverage it) will give you an upper hand and boost your app’s visibility considerably.  App...