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How to Price Intelligently
What would you do with the largest database of SaaS user data at your fingertips? Patrick Campbell, SaaS founder and strategic-value connoisseur, spotted an issue with the way SaaS businesses were pricing their product: they were guessing. Campbell founded ProfitWell,...
Cracking Categories: Interview with Tom Gonser, DocuSign Founder
DocuSign began trading on the Nasdaq at $38 per share on April 27, 2018 after being priced at $29 per share the evening before its public debut. By the end of the trading day, DocuSign shares had hit an intraday high of $40.69 and secured a market cap of $4.4...