Competitor Tracking: What You Need to Know in 2022
By Stillio |
This week we have teamed up with Stillio to learn more about screen capturing and competitor tracking.To keep up to date with all of the latest news in SaaS, sign up here. Running a business without keeping an eye on competitors is like competing in a race blindfolded. You can run in a straight line and …
Read More Competitor Tracking: What You Need to Know in 2022 Read More »
Zero Trust Architecture in Cybersecurity: ColorTokens’ CEO Rajesh Khazanchi
By Mari Sagedal |
To keep up to date with all of the latest news in SaaS, sign up here. Cybersecurity has carved out a spot in today’s digital landscape and made itself a necessary piece. Without adequate cybersecurity, a company opens itself up to data breaches and other critical threats. Seven years ago, Rajesh Khazanchi co-founded ColorTokens, a leading …
Read More Zero Trust Architecture in Cybersecurity: ColorTokens’ CEO Rajesh Khazanchi Read More »
How to Build a Demand Generation Budget for SaaS
By Franco Caporale |
To keep up to date with all of the latest news in SaaS, sign up here. The process of creating a demand generation budget that supports the company’s revenue goals is often a challenge for many SaaS founders. During the early stages of a startup, having enough leads is usually not an issue. The founder is …
Read More How to Build a Demand Generation Budget for SaaS Read More »
Creating a Sales Enablement Strategy
By Ben Cotton |
The article below is taken from SaaS Mag Issue 3. To order your free copy, click here. One of the questions I get asked most frequently is around building a sales enablement strategy and what that might look like. While each company, context, and industry is different, I believe that there are some fundamentals that should form …
Read More 
UpLead Founder Will Cannon on Finding Product-Market Fit and Effective Customer Acquisition
By Ru Chen |
To keep up to date with all of the latest news in SaaS, sign up here. Will Cannon has had what he describes as the “entrepreneurial bug from a young age.” His first endeavor was a lemonade stand, then selling CDs in school. After high school, Cannon realized college wasn’t for him; he just wanted to …
Read More 
The SaaS Pricing Masterclass
By Aaron Wichman |
This week we have teamed up with ChartMogul. To keep up to date with all of the latest news in SaaS, sign up here. In 2012, Paul Graham penned his famous essay Startups = Growth. Graham makes a distinction between new companies — such as the thousands of restaurants and other service businesses started each year …
Read More 
Learning from Your Customers: Empathy Is a Strategy, Not a Product
By Carine Roman |
This week we have teamed up with Carine Roman, Chief Customer Officer at Mailchimp. To keep up to date with all of the latest news in SaaS, sign up here. SaaS companies find success through many avenues, whether they’re charting new territory with their engineering team or realizing a market gap and capitalizing on a need …
Read More Learning from Your Customers: Empathy Is a Strategy, Not a Product Read More »
Your Paperwork Simplified: Mang-Git Ng’s Anvil
By SaaS Mag |
To keep up to date with all of the latest news in SaaS, sign up here. For owners, potential clients, and admin alike, there is one unavoidable part of any business that most don’t enjoy doing: Paperwork. There are likely very few people who could say they actually like the constant bouncing back and forth of …
Read More SaaS Mag
SaaS Mag, the world's definitive quarterly SaaS publication for those working or interested in the industry, speaks directly to the biggest players in the SaaS space to gather key business and technical insights, as well as current market trends. The biggest quarterly SaaS publication to date, SaaS Mag is distributed to a network of tens of thousands of professionals in the SaaS space, offering expert techniques, advice and profiles from owners, advisors and leading commentators in SaaS.