SaaS News

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The Human Factor in Digital Content: How Sharmin Ali’s Instoried Can Add Empathy to Your Next Project 

By Cami Wooley | Jan 20, 2022

To keep up to date with all of the latest news in SaaS, sign up here. Sharmin Ali is a professional with a truly impressive track record. During her time with the analytical company Mu Sigma, based in Banglore, India, and headquartered in Chicago, she worked closely with such recognizable names as Pfizer, Walmart, and Microsoft. …

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Giving Creators Back Control: How Ari Evans’ Maestro is Changing the Streaming Game

By Cami Wooley | Jan 13, 2022

To keep up to date with all of the latest news in SaaS, sign up here. Ari Evans believes in the American Dream, but he also believes that dream is taking on a new form. With the ever-increasing popularity of streaming as a means of entertainment, the “creator economy” may just be one of the final …

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How to Make Business Intelligence Your Competitive Advantage

By SaaS Mag | Jan 6, 2022

The article below is taken from SaaS Mag Issue 3. To order your free copy, click here. If you’re a SaaS provider, your end users are guaranteed to be great at three things: generating data, being curious about their data, and complaining loudly when they need help accessing their data. If up until now you’ve quelled the …

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Boosting Revenue with SaaS Pricing Experiments

By SaaS Mag | Dec 30, 2021

This week we have a guest blog from Chargebee. To keep up to date with all of the latest news in SaaS, sign up here. In 1938, two engineers decided to launch their own product. They built an oscillator and named it Model 200A. The next step was to decide its price. They settled on $54.40 …

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The Importance of Content Marketing in the Age of Data

By SaaS Mag | Dec 23, 2021

The article below is taken from SaaS Mag Issue 3. To order your free copy, click here. Ask any SaaS business owner what they prioritize, and invariably metrics are top of the list. It pays to get into the trenches of how to drive great metrics, though Josh Pigford would know. He founded Baremetrics to help provide …

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2022 SaaS Predictions for the Enterprise from Calendly

By Annie Pearl | Dec 16, 2021

This week we have a guest blog from Calendly’s Chief Product Officer, Annie Pearl. To keep up to date with all of the latest news in SaaS, sign up here. By now, it’s clear the pandemic has permanently altered the future of work. The technology required to meet today’s needs and tomorrow’s challenges stretches beyond IT …

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How Paul Mansur Built a Premier IT & Cybersecurity Solutions Business

By Siobhan Quinn | Dec 9, 2021

To keep up to date with all of the latest news in SaaS, sign up here. Paul Mansur has been in the information technology (IT) and cybersecurity space for nearly two decades. After starting out as an accounts payable and receivables clerk, he moved around through several other roles in the industry—effectively working his way up …

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A Passion for Music and Product-Led Growth – How Ola Sars’ SaaS Business Became So Successful

By Siobhan Quinn | Dec 2, 2021

To keep up to date with all of the latest news in SaaS, sign up here. Ola Sars has always been passionate about music. In fact, his belief that it’s an undervalued art form is what keeps him searching for ways to transform the music market. As a former DJ, Sars has been part of four …

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SaaS Mag

SaaS Mag, the world's definitive quarterly SaaS publication for those working or interested in the industry, speaks directly to the biggest players in the SaaS space to gather key business and technical insights, as well as current market trends. The biggest quarterly SaaS publication to date, SaaS Mag is distributed to a network of tens of thousands of professionals in the SaaS space, offering expert techniques, advice and profiles from owners, advisors and leading commentators in SaaS.

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