SaaS News

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How to Personalize Your SaaS Marketing Strategy with RightMessage Co-Founder Brennan Dunn

By SaaS Mag | Jan 21, 2021

The article below is taken from SaaS Mag Issue 4. To order your free copy, click here. Brennan Dunn, a former marketing consultant and co-founder of RightMessage, wrote the book on personalization for online marketing. Back in 2008, when he was running a consulting firm in Virginia, he was “bitten by the SaaS bug” (as he says) …

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Parveen Panwar and the Activated Life: Helping Fight the Mental Health Crisis in Entrepreneurship

By Elana Lyn Gross | Jan 14, 2021

The article below is taken from SaaS Mag Issue 4. To order your free copy, click here. Tech investor and entrepreneur Parveen Panwar used to think constantly about work, and it took a toll on his personal and professional life. “I never realized I was suffering from anxiety—and a lot of stress. My blood pressure would be …

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Riding the Wave: Justin Jackson on His Startup Journey and Finding Market Fit

By Sara Verdi | Jan 7, 2021

To keep up to date with all of the latest news in SaaS, sign up here. To Justin Jackson, co-founder of Transistor.fm, coming up with a great SaaS product is a lot like surfing. “When you’re surfing,” Jackson says, “you’re waiting for the right wave. The same is true in business: you want to be in …

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Startup Profile: Outgrow

By SaaS Mag | Dec 30, 2020

To keep up to date with all of the latest news in SaaS, sign up here. Outgrow is a New York-based SaaS startup that helps marketers foster engagement with their readers through interactive marketing. The platform allows users to create quizzes, calculators, assessments, recommendations, and polls. Randy Rayess (right) and Pratham Mittal (left) founded Outgrow in …

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SaaS 2020: Year-End Review

By Sara Verdi | Dec 29, 2020

To keep up to date with all of the latest news in SaaS, sign up here. 2020 was a wild year for the Saas industry. A perfect storm of global, political, social, medical, and economic events aligned to make this a year of great challenges and explosive growth in the software sector. While other industries suffered, …

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How to Create an Effective Digital Sales Playbook with Ciara Co-founder Martin Heibel

By SaaS Mag | Dec 22, 2020

The article below is taken from SaaS Mag Issue 4. To order your free copy, click here. The idea of a sales playbook makes many salespeople cringe. A huge pile of paper on their desks, an unorganized folder on their desktops, or a 100-page PDF full of text are the images that typically come to mind when …

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Alex Theuma, Founder and CEO of SaaStock, On Becoming an Entrepreneur

By SaaS Mag | Dec 17, 2020

The article below is taken from SaaS Mag Issue 3. To order your free copy, click here. If you have ever been to SaaStock Dublin, you know exactly why SaaS founders and executives flock from every corner of the world to attend the annual conference. Once a year, thousands of people in the SaaS community gather in …

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GoCardless’s Hiroki Takeuchi On How Automated Payments Can Reduce Involuntary Churn

By Sara Verdi | Dec 10, 2020

To keep up to date with all of the latest news in SaaS, sign up here. These days, subscriptions mean more than just a pile of dog-eared magazine issues piled on your nightstand. Subscriptions grant you access to instant entertainment or bless you with free shipping on every order. Over 62% of U.S. adults currently subscribe …

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SaaS Mag

SaaS Mag, the world's definitive quarterly SaaS publication for those working or interested in the industry, speaks directly to the biggest players in the SaaS space to gather key business and technical insights, as well as current market trends. The biggest quarterly SaaS publication to date, SaaS Mag is distributed to a network of tens of thousands of professionals in the SaaS space, offering expert techniques, advice and profiles from owners, advisors and leading commentators in SaaS.

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