Turning Customers Into Fans – An Interview with Microsoft’s Jeff Hansen
By SaaS Mag |
The article below is taken from SaaS Mag Issue 2. To order your free copy, click here. The Inside Story of Microsoft’s Strategy to Delight Customers Through Experiential Marketing With products like Office 365 and their Platform/Infrastructure as a Service (PaaS/laaS) cloud computing ecosystem, Azure, Microsoft has taken a sharp turn away from the licensing model that …
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Top 8 Tips for SaaS Entrepreneurs to Save Time and Money
By Pierre de Wulf |
To keep up to date with all of the latest news in SaaS, sign up here. Two years ago, Pierre de Wulf quit his job to try his hand at bootstrapping a SaaS business. De Wulf, a software developer, along with lifelong friend Kevin Sahin, joined forces to build an independent venture: Scrapingbee.com. ScrapingBee allows developers …
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Issuu’s Joe Hyrkin Talks Profitable Growth in the Age of Disruption
By Sara Verdi |
To keep up to date with all of the latest news in SaaS, sign up here. Technology has played a huge role in the cultural, political, social, and economic ways that we experience the world, and it’s no wonder that with the developments of tech, the aptly-named “Age of Disruption” has been ushered in. In more …
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Rock Content Review – A SaaS Spotlight
By SaaS Mag |
To keep up to date with all of the latest news in SaaS, sign up here. In 2013, the concept of content marketing as a business was flourishing in Brazil. With the growing autonomy of consumers– people no longer had to sit through commercials or listen to ads on the radio–it was time for companies to …
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What SaaS Businesses Can Learn from Quibi
By Adrianna Nine |
To keep up to date with all of the latest news in SaaS, sign up here. The Rise and Fall of Quibi Seasoned executives Jeffrey Katezenberg and Meg Whitman weren’t too far off the mark when they announced earlier this year that they were launching Quibi, a mobile-only video streaming platform made for being taken on …
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Zeb Evans of ClickUp on Optimizing Productivity
By Sara Verdi |
To keep up to date with all of the latest news in SaaS, sign up here. Now, more than ever, with the shift away from office settings and towards remote work setups, a renewed focus on productivity and efficiency has emerged. For many employers, the concern with adopting WFH policies was that employees would be significantly …
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Eight Can’t-Miss SaaS Growth Tactics from Eric Siu of SingleGrain
By SaaS Mag |
Eric Siu is the CEO of the digital marketing agency Single Grain, co-founder of ClickFlow, an SEO experimentation tool, and host of the podcasts “Marketing School” and “Growth Everywhere”, joined up with the SaaS Mag team for our 4th edition to explain why you should rethink your current marketing strategy. To order your free copy …
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Contify Review – a SaaS Spotlight
By SaaS Mag |
The article below is part of our SaaS Spotlight Series featuring companies from our 2020 SaaS 1000 List, click here to read more about our selection methodology and to view the full list of winners. In 2009, Mohit Bhakuni recognized a unique opportunity. According to Bhakuni, companies need the information to make informed decisions. They …
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SaaS Mag, the world's definitive quarterly SaaS publication for those working or interested in the industry, speaks directly to the biggest players in the SaaS space to gather key business and technical insights, as well as current market trends. The biggest quarterly SaaS publication to date, SaaS Mag is distributed to a network of tens of thousands of professionals in the SaaS space, offering expert techniques, advice and profiles from owners, advisors and leading commentators in SaaS.