How Rob Walling Created a Thriving SaaS Community with MicroConf
By SaaS Mag |
The article below is taken from SaaS Mag Issue 4. To order your free copy, click here. When Rob Walling made his first foray into the SaaS universe, SaaS enthusiasts were on their own. In 2005, when Walling started blogging about SaaS and startup-building with a friend, he wasn’t sure exactly who he was writing for or …
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Why Smart Marketing Equals Authenticity and Customer Experience
By SaaS Mag |
David Greenberg, the senior vice president of marketing at Act-On Software, joined up with the SaaS Mag team for our 4th edition to explain why it’s important to focus your marketing around authenticity and customer experience. To order your free copy of SaaS Mag issue 4, click here. It’s fascinating to think about the ways digital …
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Making Pricing a Priority
By SaaS Mag |
Patrick Campbell, SaaS founder, strategic-value connoisseur, and cofounder of Profitwell joined up with the SaaS Mag team for our 4th edition to explain why you should make pricing a priority. To order your free copy of SaaS Mag issue 4, click here. Benchmarking your pricing and growth is crucial because it reveals how your strategies stack …
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FastSpring CEO David Nachman: Scaling a SaaS Company to be Exceptional
By Elana Lyn Gross |
The article below is taken from SaaS Mag Issue 4. To order your free copy, click here. FastSpring, a full-service e-commerce platform founded in 2005, helps thousands of software companies around the world sell their solutions by integrating global online payments, subscription management and billing, branded checkout, global taxes and financial services, risk management and compliance. More …
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The Kissflow Idea: Democratizing Workflow Applications
By SaaS Mag |
The article below is taken from SaaS Mag Issue 4. To order your free copy, click here. Suresh Sambandam is the leader and founder of Kissflow, a Delaware incorporated, cloud-based workflow automation company that counts more than 10,000 customers around the world. From its home base in India, the company touts an impressive list of worldwide customers, …
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Hotjar’s David Darmanin: Transforming a Passion for Design and User Experience into a Super-Smart Tool
By Elana Lyn Gross |
The article below is taken from SaaS Mag Issue 4. To order your free copy, click here. David Darmanin, the founder and chief executive of Hotjar, has been passionate about design for almost as long as he can remember. “At heart, I am a designer,” Darmanin says, “and the reason for that is in my office. I …
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Companies Hiring Amid Coronavirus Chaos
By SaaS Mag |
To order your free copy of SaaS Mag, click here. President Trump initially wanted to reopen the U.S. economy by April 12 but has instead extended social distancing until the end of the month. This move could be the start of a mass mobilization of the country’s workforce, as many have been laid off. However, during this period, many companies continue to hire. Industries …
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Startup Profile: Ciara
By SaaS Mag |
The article below is taken from SaaS Mag Issue 3. To order your free copy, click here. Ciara is the First, Dedicated Virtual Assistant For Inside Sales Representatives The founders, Konstantin Krauss and Martin Heibel, both veteran technology entrepreneurs, are no strangers to the SaaS industry. Prior to launching Ciara, they both founded successful SaaS companies and …
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SaaS Mag, the world's definitive quarterly SaaS publication for those working or interested in the industry, speaks directly to the biggest players in the SaaS space to gather key business and technical insights, as well as current market trends. The biggest quarterly SaaS publication to date, SaaS Mag is distributed to a network of tens of thousands of professionals in the SaaS space, offering expert techniques, advice and profiles from owners, advisors and leading commentators in SaaS.