SaaS Mag

How Rob Walling Created a Thriving SaaS Community with MicroConf

The article below is taken from SaaS Mag Issue 4. To order your free copy, click here.  When Rob Walling made his first foray into the SaaS universe, SaaS enthusiasts were on their own. In 2005, when Walling started blogging about SaaS and startup-building with a friend, he wasn’t sure exactly who he was writing for or …

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Why Smart Marketing Equals Authenticity and Customer Experience

David Greenberg, the senior vice president of marketing at Act-On Software, joined up with the SaaS Mag team for our 4th edition to explain why it’s important to focus your marketing around authenticity and customer experience. To order your free copy of SaaS Mag issue 4, click here.  It’s fascinating to think about the ways digital …

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Making Pricing a Priority

Patrick Campbell, SaaS founder, strategic-value connoisseur, and cofounder of Profitwell joined up with the SaaS Mag team for our 4th edition to explain why you should make pricing a priority. To order your free copy of SaaS Mag issue 4, click here.  Benchmarking your pricing and growth is crucial because it reveals how your strategies stack …

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The Kissflow Idea: Democratizing Workflow Applications

The article below is taken from SaaS Mag Issue 4. To order your free copy, click here.  Suresh Sambandam is the leader and founder of Kissflow, a Delaware incorporated, cloud-based workflow automation company that counts more than 10,000 customers around the world. From its home base in India, the company touts an impressive list of worldwide customers, …

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Companies Hiring Amid Coronavirus Chaos

To order your free copy of SaaS Mag, click here.  President Trump initially wanted to reopen the U.S. economy by April 12 but has instead extended social distancing until the end of the month. This move could be the start of a mass mobilization of the country’s workforce, as many have been laid off.  However, during this period, many companies continue to hire. Industries …

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Startup Profile: Ciara

The article below is taken from SaaS Mag Issue 3. To order your free copy, click here.  Ciara is the First, Dedicated Virtual Assistant For Inside Sales Representatives The founders, Konstantin Krauss and Martin Heibel, both veteran technology entrepreneurs, are no strangers to the SaaS industry. Prior to launching Ciara, they both founded successful SaaS companies and …

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Basecamp co-Founder David Heinemeier Hansson on: The Founding of Ethical SaaS

The article below is taken from SaaS Mag Issue 3. To order your free copy, click here.  David Heinemeier Hansson co-founded Basecamp (originally known as 37Signals) over two decades ago alongside Jason Fried. Basecamp caters to all sized companies, big and small, and remains popular for businesses of all niches. Hansson and the Basecamp team believe in …

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