SaaS Mag

SaaStock: Using the Pandemic as a Springboard to Diversify 

To keep up to date with all of the latest news in SaaS, sign up here.  SaaStock is an events company—an industry particularly hard hit during 2020—for early-stage B2B SaaS founders. Founder Alex Theuma tells us how his business not only survived the last few months but is now poised for greater things.  Once your SaaS company …

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Adam Tzagournis: The Future of (Financial) Models

Adam Tzagournis: The Future of (Financial) Modeling

To keep up to date with all of the latest news in SaaS, sign up here.  Financial models are an important way of predicting a company’s future performance. By identifying key business drivers and making assumptions about how they will develop, you can create a picture of future revenues, expenses and more. While this may seem like a simple enough exercise, many business owners and …

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Franco Caporale: The Messy World of Lead Generation

To keep up to date with all of the latest news in SaaS, sign up here.  Lead generation is the bane of many SaaS businesses. With the perfect product, plenty of funding and a gung-ho attitude, many SaaS companies still fail when it comes to acquiring ideal customers.   Franco Caporale is an entrepreneur who knows a thing or two about lead generation. …

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